Hola! I’m Hector, a Creative Director and Art Director.
With 15+ years of experience, I’ve worked with agencies and brands in Spain and abroad. I lead creative teams and stay close to the art direction, from the first idea to the final details.
I like seeing where a simple idea can go. That’s led to a Christmas quiz show and its board game, a pop-up restaurant and six short stories you can cook from.
Outside client work, I draw, paint and create graffiti.
Work experience
TBWA\
Group Creative Director
Freelance Creative Director
Ogilvy, DDB, Dentsu Creative, CHINA, LLYC, This is Libre, Piel Creative Studio
McCann
Creative Director
Leo Burnett
Creative Director
Shackleton
Senior Creative
REMO
Creative & Art Director
Selected clients
- IKEA
- Campofrio
- Seagram’s Gin
- Movistar+
- BBVA
- Coca-Cola
- MTV
- DIA Supermarkets
- Save the Children
- La Villita
- Moggie
- Vodafone
- Mitsubishi
Awards
- Cannes Lions
- FAB Awards London
- El Ojo de Iberoamerica
- GPC | Leo Burnett
- JCDecaux Awards
- YouTube Ads Leaderboard SpainNo. 1 Most Viewed Commercial, 2016
- Epica Awards
- El Sol
- Laus Awards | Graphic Design and Visual Communication
- Effie Awards | Spain
- YouTube Ads Leaderboard SpainNo. 1 Most Viewed Commercial, December 2020
- New York Festivals
- CdeC | Spanish Creative Club
- Echo Awards
- Ondas | Spanish Radio Awards
- Eurobest
- FIAP
- PromaxBDA
- Inspirational | IAB Spain